Automating Social Media Posts like a Pro in 2021

Social media has advanced over the years, it is absolutely mandatory for business owners to have exposure on social media. Social media enables you to build relationships with your audience, showcase your portfolio, collaborate with influencers and monitor your competitors. Your final objective is of course to convert the audience to a “buying” customer. When it comes to social media posts, it is absolutely necessary to post consistently to increase brand growth and social media presence. 

Having busy schedules especially for business owners to create engaging social media posts, your time is limited to growing your business and ensuring smooth flow of operation. In such, it can be easily forgotten to frequently post your content, engage with your audience, and be more involved on social media. This eventually can result into losing your relationship with your audience. So how do you automate your posts like a pro?

Let’s not get into the nitty gritty on the importance of social media.

Did you know you can make use of social media marketing software to schedule your posts so you are never going to miss out on deadlines.

Social media automation tool is a software that can assist you to plan your schedules, perform analysis, recommend contents and conduct automatic posting on your behalf.

Some of the marketing software listed below go beyond auto-scheduling functionality; they also make it possible for you to monitor keywords, find influencers, and automatically create reports. 

What does Social Media Automation Mean?

Social media automation is the process of optimizing social interactions by making use of automated tools. The software is built in such that uses a bot to program or schedule content to be shared on social media platforms such as Facebook, Twitter, Instagram, and so on. For this to be effective, users have to plan ahead to upload content onto the software, schedule a time and day for posts.

Automating social media publication, engagement and management reduces the hours spent on maintaining and growing brand accounts. If your main concern is time to create engaging content, we have a full team that is dedicated to create content, manage insights and increase engagement. Let us take care of your social media to ease your burden so you can concentrate on growing your business. Speak to our content team now!

9 Best Social Media Automation Tools

We have selected our favourite platforms that are both easy to use and effective. All platforms are essentially similar because they all have the ability to schedule posts. We have listed a short description of the software; therefore, we advise that you click on the link to schedule a demo or contact customer service for more information.

  1. Buffer 

This is a popular tool that can help with scheduling and posting to your social media platforms. It has a clean and simple user interface that is very easy to use and understand. You can post updates or schedule posts through the use of the Buffer dashboard, Chrome extension, Android app, iPhone app, or Firefox extension. They offer three packages:

  • Free (up to 10 posts per day)
  • Awesome (100 posts per day)
  • Business (2000 posts per day)

There is an analytical side of the tool that allows you to determine the times, at which your posts receive the most engagement. You can also find which types of topics the audience engage with the most.

This app offers a 14-days free trial and can be integrated into Facebook, Instagram, Twitter, Pinterest, and LinkedIn. Users can download this app on their mobile devices.

  1. Zoho Social 

Zoho is an amazing CRM platform that can be used by all business owners. Users can choose to schedule as many contents as per the social media plan. This software is excellent with monitoring trends and keywords.

Zoho is compatible for social media sites such as Instagram, Facebook, Twitter, Facebook group, LinkedIn company page, LinkedIn profile, and Google my business listing. You can download app on mobile devices.

  1. Hootsuites 

This is one of the best automatic social media posting apps. It covers a wide range of social media networks and can automatically share posts. Hootsuite is on the pricey end but it is extremely worthwhile for an agency that is managing multiple high end accounts that requires detailed analytics. Some key features of the tool include:

  • Auto-posting to Facebook, LinkedIn, Twitter, Foursquare, Google+ pages, Mixi and WordPress
  • Schedule numerous posts for sharing on multiple social media platforms
  • Monitor the activities of all social media accounts
  • Ability to post using Firefox extension, Chrome extension, Android app, iPhone app and iPad app
  • Easier to grow a community of followers using search streams
  • App is available to download on your mobile
  1. Loomly 

Loomly is continuously being compared with Hootsuites. It offers social media scheduling with Facebook, Instagram, Twitter, Pinterest, and LinkedIn. Loomly also has an integration with Google My Business, which is incredibly easy to manage different services in one platform. Did you know you can also create Facebook Ads via Loomly too? Check it out!

  • Ideal for a team to work
  • 15 days trial
  • Easy to conduct schedules using Loomly app on mobile devices.
  1. Tailwind 

Most ideal for Instagram and Pinterest. 

  • Affordable platform
  • Recommends the best time to post to reach your audience.
  • Due to its power-up features, it can grow pinterest accounts.
  • It is suitable for download on mobile devices.
  1. Planoly 

Planoly is an excellent Instagram and Facebook schedule and automation platform. We love the new link in bio tool integrated by planoly to your Instagram to create custom gallery, referrals, links, and articles. 

  • Affordable price with several plans available
  • Offers a free plan only to schedule without the ability to analyse metrics
  • Can be used on mobile phones for tracking and analysing Instagram traffic
  • A calendar that is packed with holidays, observances and festive days
  • Recommends the best time to post your content.
  • You can download the Planoly app on your mobile devices.
  • Tip: you can enter emojis on your content using your mobile device instead of a desktop.
  1. Sprout Social 

Amazing tool for of business owners, agencies and enterprises. This platform is constantly being compared with Hootsuites and Loomly. Sprout social also offers scheduling for every platform. Its dashboard is user friendly, extremely useful for a team to manage.

  • Automates posting
  • Engage with your audience
  • Monitors your competition.
  • Sprout Social has an app that you can download on your mobile device
  • Offers a free 30 days trial
  • Helps small business owners to use social media more effectively
  1. Later 

A powerful tool for those that are managing multiple accounts. Later offers free plan with minimal features. It offers 4 different plans from solopreneurs to Agencies and Large teams.

  • Suitable for scheduling posts
  • Managing comments on Instagram, Twitter, Facebook and Pinterest
  • Does not support bulk upload
  • Ability to find and repost user-generated content
  • Able to drive traffic and track sales with linkin.bio integration
  • Available to download app for your mobile device
  1. Social Pilot

Social Pilot comes with three plans for small businesses & professionals, marketing agency & teams, and enterprise. The software allows you to collaborate with teams and manage clients more effectively. Additionally, it helps to discover and publish popular content with curated content.

  • Automates the process of scheduling content on various channels
  • Suggests contents and offers excellent analytics.
  • Ability to learn more about your followers to determine the right content to post.
  • Supports bulk uploads
  • Mobile app is available to download

We use Loomly in our agency as we can assign relevant content managers to create and collaborate on the campaigns. Not only that, it has portal access for our clients that are metrics driven so they can log on at any point to view current plans and make suggestions and comments on their calendar. Loomly also creates automatic post ideas on calendar which is extremely useful. They have also launched a new hashtag strategy section on your content where it shows relevant hashtags that are highly searchable. Overall, we are impressed with Loomly as the system constantly prompts it’s users to create engaging social media posts to increase social presence and brand growth for our clients.   

Bonus:

Subscribe to www.abigails9.sg-host.com to get free social media audit, and tips to create engaging social media content to boost your business.

Social media has advanced over the years, it is absolutely mandatory for business owners to have exposure on social media. Social media enables you to build relationships with your audience, showcase your portfolio, collaborate with influencers and monitor your competitors. Your final objective is of course to convert the audience to a “buying” customer. When it comes to social media posts, it is absolutely necessary to post consistantly 

Having busy schedules especially for business owners to create engaging social media posts, your time is limited to growing your business and ensuring smooth flow of operation. In such, it can be easily forgotten to frequently post your content, engage with your audience, and be more involved on social media. This eventually can result into losing your relationship with your audience.

Let’s not get into the nitty gritty on the importance of social media.

Did you know you can make use of social media marketing software to schedule your posts so you are never going to miss out on deadlines.

Social media automation tool is a software that can assist you to plan your schedules, perform analysis, recommend contents and conduct automatic posting on your behalf.

Some of the marketing software listed below go beyond auto-scheduling functionality; they also make it possible for you to monitor keywords, find influencers, and automatically create reports.

What does Social Media Automation Mean?

Social media automation is the process of optimizing social interactions by making use of automated tools. The software is built in such that uses a bot to program or schedule content to be shared on social media platforms such as Facebook, Twitter, Instagram, and so on. For this to be effective, users have to plan ahead to upload content onto the software, schedule a time and day for posts.

Automating social media publication, engagement and management reduces the hours spent on maintaining and growing brand accounts.

9 Best Social Media Automation Tools

We have selected our favourite platforms that are both easy to use and effective. All platforms are essentially similar because they all have the ability to schedule posts. We have listed a short description of the software; therefore, we advise that you click on the link to schedule a demo or contact customer service for more information.

  1. Buffer 

This is a popular tool that can help with scheduling and posting to your social media platforms. It has a clean and simple user interface that is very easy to use and understand. You can post updates or schedule posts through the use of the Buffer dashboard, Chrome extension, Android app, iPhone app, or Firefox extension. They offer three packages:

  • Free (up to 10 posts per day)
  • Awesome (100 posts per day)
  • Business (2000 posts per day)

There is an analytical side of the tool that allows you to determine the times, at which your posts receive the most engagement. You can also find which types of topics the audience engage with the most.

This app offers a 14-days free trial and can be integrated into Facebook, Instagram, Twitter, Pinterest, and LinkedIn. Users can download this app on their mobile devices.

  1. Zoho Social 

Zoho is an amazing CRM platform that can be used by all business owners. Users can choose to schedule as many contents as per the social media plan. This software is excellent with monitoring trends and keywords.

Zoho is compatible for social media sites such as Instagram, Facebook, Twitter, Facebook group, LinkedIn company page, LinkedIn profile, and Google my business listing. You can download app on mobile devices.

  1. Hootsuites 

This is one of the best automatic social media posting apps. It covers a wide range of social media networks and can automatically share posts. Hootsuite is on the pricey end but it is extremely worthwhile for an agency that is managing multiple high end accounts that requires detailed analytics. Some key features of the tool include:

  • Auto-posting to Facebook, LinkedIn, Twitter, Foursquare, Google+ pages, Mixi and WordPress
  • Schedule numerous posts for sharing on multiple social media platforms
  • Monitor the activities of all social media accounts
  • Ability to post using Firefox extension, Chrome extension, Android app, iPhone app and iPad app
  • Easier to grow a community of followers using search streams
  • App is available to download on your mobile
  1. Loomly 

Loomly is continuously being compared with Hootsuites. It offers social media scheduling with Facebook, Instagram, Twitter, Pinterest, and LinkedIn. Loomly also has an integration with Google My Business, which is incredibly easy to manage different services in one platform. Did you know you can also create Facebook Ads via Loomly too? Check it out!

  • Ideal for a team to work
  • 15 days trial
  • Easy to conduct schedules using Loomly app on mobile devices.
  1. Tailwind 

Most ideal for Instagram and Pinterest. 

  • Affordable platform
  • Recommends the best time to post to reach your audience.
  • Due to its power-up features, it can grow pinterest accounts.
  • It is suitable for download on mobile devices.
  1. Planoly 

Planoly is an excellent Instagram and Facebook schedule and automation platform. We love the new link in bio tool integrated by planoly to your Instagram to create custom gallery, referrals, links, and articles. 

  • Affordable price with several plans available
  • Offers a free plan only to schedule without the ability to analyse metrics
  • Can be used on mobile phones for tracking and analysing Instagram traffic
  • A calendar that is packed with holidays, observances and festive days
  • Recommends the best time to post your content.
  • You can download the Planoly app on your mobile devices.
  • Tip: you can enter emojis on your content using your mobile device instead of a desktop.
  1. Sprout Social 

Amazing tool for of business owners, agencies and enterprises. This platform is constantly being compared with Hootsuites and Loomly. Sprout social also offers scheduling for every platform. Its dashboard is user friendly, extremely useful for a team to manage.

  • Automates posting
  • Engage with your audience
  • Monitors your competition.
  • Sprout Social has an app that you can download on your mobile device
  • Offers a free 30 days trial
  • Helps small business owners to use social media more effectively
  1. Later 

A powerful tool for those that are managing multiple accounts. Later offers free plan with minimal features. It offers 4 different plans from solopreneurs to Agencies and Large teams.

  • Suitable for scheduling posts
  • Managing comments on Instagram, Twitter, Facebook and Pinterest
  • Does not support bulk upload
  • Ability to find and repost user-generated content
  • Able to drive traffic and track sales with linkin.bio integration
  • Available to download app for your mobile device
  1. Social Pilot

Social Pilot comes with three plans for small businesses & professionals, marketing agency & teams, and enterprise. The software allows you to collaborate with teams and manage clients more effectively. Additionally, it helps to discover and publish popular content with curated content.

  • Automates the process of scheduling content on various channels
  • Suggests contents and offers excellent analytics.
  • Ability to learn more about your followers to determine the right content to post.
  • Supports bulk uploads
  • Mobile app is available to download

We use Loomly in our agency as we can assign relevant content managers to create and collaborate on the campaigns. Not only that, it has portal access for our clients that are metrics driven so they can log on at any point to view current plans and make suggestions and comments on their calendar. Loomly also creates automatic post ideas on calendar which is extremely useful. They have also launched a new hashtag strategy section on your content where it shows relevant hashtags that are highly searchable. Overall, we are impressed with Loomly as the system constantly prompts it’s users to create engaging social media posts to increase social presence and brand growth for our clients.   

Bonus:

Subscribe to www.abigails9.sg-host.com to get free social media audit, and tips to create engaging social media content to boost your business.

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