Landing page design for health brands that turn paid traffic into compliant, converting pages
We design landing pages that reduce drop-off, build trust fast, and meet FTC standards for regulated health brands.
Landing page design for health brands that turn paid traffic into compliant, converting pages
We design landing pages that reduce drop-off, build trust fast, and meet FTC standards for regulated health brands.
Do you design landing pages for both paid and organic traffic?
Yes. We design landing pages for paid campaigns including Meta, Google, and Reddit ads, as well as organic traffic from SEO and email. The structure and messaging differ depending on the traffic source and where the visitor is in the buying journey. We define that context before design begins so the page is built for the right visitor from the start.
How do you handle FTC compliance on health and wellness landing pages?
Every landing page goes through a compliance review before it is approved for use. This includes reviewing health claims, testimonials, results language, and before and after content against FTC guidelines. For regulated health brands, we also review pages against the specific platform policies of the channel driving traffic to that page, as Meta, Google, and other platforms each have distinct requirements for health content.
Why it matters
A landing page has one job. Get the visitor to act. Most health and wellness brands underestimate how specific that job is. A page built for a supplement buyer needs different trust signals, objection handling, and calls to action than one built for a diagnostic test or telehealth sign-up. Generic templates do not account for this. For regulated health brands, landing pages carry additional complexity. Health claims carry the same FTC scrutiny as ads. Testimonials require disclosure. Before and after content has specific requirements. A page that converts but creates compliance risk is not a win. We design landing pages that convert the right buyer and meet every standard your category requires.
41%
Higher conversion rate
Pages built for a single goal consistently outperform product pages.
35%
Lower acquisition cost
Conversion-focused landing pages lower acquisition cost across paid health campaigns.
40%
Higher quality score
Reducing friction on key pages consistently lifts conversion for health brands.
99%
Compliance approval rate
Every page is reviewed for FTC compliance before any channel launch.
Our approach
Every landing page we design is built around a single conversion goal with compliance review included before launch.
STRATEGIC
Conversion Strategy
We define the conversion goal, audience, and message hierarchy before design begins so every page element earns its place.
DESIGNED
Page Design
We design pages that guide visitors from first impression to conversion with clear hierarchy, trust signals, and minimal friction.
COMPLIANT
Compliance Review
Every page is reviewed for FTC guidelines, health claim language, and platform standards before it is approved for use.
OPTIMIZED
Conversion Testing
We run structured tests on headlines, offers, and layouts and use performance data to improve conversion after launch.
Next steps
If your landing pages are not converting paid traffic into revenue, that is where we start.
Start a conversation
Give every campaign a stronger place to convert
Turn campaign interest into enquiries and purchases with a landing page that makes your offer clear and the next step easy.
Discuss your landing page
